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Navigating the Voluntary Carbon Market (VCM): Insights into Buyer Behaviour, Barriers and Opportunities 

How are companies using carbon credits to meet their climate goals while managing cost, credibility and complexity?

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This exclusive whitepaper offers a deep dive into the evolving VCM landscape, revealing how organisations are aligning ambition with impact through smarter carbon credit strategies.

 

Drawing on in-depth research* including surveys of 200 corporations and interviews with 29 sustainability leaders, the whitepaper unpacks the behaviours, motivations and challenges shaping today’s carbon credit buyers. 

What You'll Learn:

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Market Trends:

Explore how global standards, regulatory shifts and ESG pressures are reshaping procurement strategies. 

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Barriers & Trade-offs:

Learn how companies are balancing quality, cost and credibility in a complex and evolving market.  

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Opportunities Ahead:

Discover how organisations can gain a competitive edge by building resilient, high-integrity carbon credit portfolios.

Whether you're shaping procurement decisions, managing reputational risk, or building a future-proof carbon credit strategy – this whitepaper is packed with insights to support your next move.

 *As part of this report, participants provided further input that we include in this document to share their views.  Selective insights from respondents are provided for illustrative purposes only. www.shell.com/disclaimer

Download the whitepaper now